Rude Coffee

High- Performance,
Fair Trade,
Organic Coffee

High- Performance,
Fair Trade, Organic Coffee

Enhanced with nootropics to reduce
Anxiety

Enhanced with nootropics
to reduce Anxiety,
Jitters & Energy Crash

Our Mission

Our mission at RUDE is to create high performance, fair trade, organic coffee, with a core focus on ethics, sustainability & empowering positive mental well-being because, quite frankly,
it would be rude not to!
Keto & Vegan Friendly Keto & Vegan Friendly
Fair Trade & <br>Organic Fair Trade &
Organic
Gluten & <br>Dairy Free Gluten &
Dairy Free
Made in NZ Made in NZ
Sugar Free Sugar Free
Money back guarantee Money back guarantee

Most Popular

High-performance, Fair Trade, Organic

Fair Trade & Organic Nootropic Coffee - 7 Sachets - Sweet
Rated 4.9 out of 5
Based on 276 reviews
$23.95
Fair Trade & Organic Nootropic Coffee - 7 Sachets - Sweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 276 reviews
$23.95
Fair Trade & Organic Nootropic Coffee - 30 Sachets - Sweet
Rated 4.9 out of 5
Based on 276 reviews
$73.95
Fair Trade & Organic Nootropic Coffee - 30 Sachets - Sweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 276 reviews
$73.95
Fair Trade & Organic Nootropic Coffee - 60 Sachets - Sweet
Rated 4.9 out of 5
Based on 276 reviews
$138.95
Fair Trade & Organic Nootropic Coffee - 60 Sachets - Sweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] DIRECTIONS FOR USE Simply stir 1 sachet with...
Rated 4.9 out of 5
Based on 276 reviews
$138.95
Fair Trade & Organic Nootropic Coffee - 90 Sachets - Sweet
Rated 4.9 out of 5
Based on 276 reviews
$194.95
Fair Trade & Organic Nootropic Coffee - 90 Sachets - Sweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] DIRECTIONS FOR USE Simply stir 1 sachet with...
Rated 4.9 out of 5
Based on 276 reviews
$194.95
Fair Trade & Organic Nootropic Coffee - 7 Sachets - Unsweet
Rated 4.9 out of 5
Based on 45 reviews
$23.95
Fair Trade & Organic Nootropic Coffee - 7 Sachets - Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 45 reviews
$23.95
Fair Trade & Organic Nootropic Coffee - 30 Sachets - Unsweet
Rated 4.9 out of 5
Based on 45 reviews
$73.95
Fair Trade & Organic Nootropic Coffee - 30 Sachets - Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 45 reviews
$73.95
Fair Trade & Organic Nootropic Coffee - 60 Sachets - Unsweet
Rated 4.9 out of 5
Based on 45 reviews
$138.95
Fair Trade & Organic Nootropic Coffee - 60 Sachets - Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] DIRECTIONS FOR USE Simply stir 1 sachet with...
Rated 4.9 out of 5
Based on 45 reviews
$138.95
Fair Trade & Organic Nootropic Coffee - 90 Sachets - Unsweet
Rated 4.9 out of 5
Based on 45 reviews
$194.95
Fair Trade & Organic Nootropic Coffee - 90 Sachets - Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] DIRECTIONS FOR USE Simply stir 1 sachet with...
Rated 4.9 out of 5
Based on 45 reviews
$194.95
-37% OFF

The RUDE Trial - 14 sachets - Sweet & Unsweet
Rated 4.9 out of 5
Based on 276 reviews
$47.90 $29.95
The RUDE Trial - 14 sachets - Sweet & Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 276 reviews
$47.90 $29.95
-17% OFF

The RUDE Starter - 14 sachets - Sweet & Unsweet
Rated 4.9 out of 5
Based on 276 reviews
$47.90 $39.95
The RUDE Starter - 14 sachets - Sweet & Unsweet
Why RUDE? High-performance formula Fair Trade & Organic Premium African Coffee Enhanced with Nootropics to... Reduce Anxiety, Jitters & Headache Reduce Energy crash Increase Focus & Mental clarity Decrease Brain fog [directions] Stir 1 sachet with 250ml of hot or...
Rated 4.9 out of 5
Based on 276 reviews
$47.90 $39.95

Game changer!
Game changer!
I love that I'm not longer getting that obvious caffeine crash in the afternoon. Rude Coffee has been a game changer for my energy levels as a busy mum! I also love that I can easily take the sachets to work with me. The only problem I have is that my husband keeps drinking them so we keep running out 😅
I love that I'm not longer getting that obvious caffeine crash in the afternoon. Rude Coffee has been a game changer for my energy levels as a busy mum! I also love that I can easily take the sachets to work with me. The only problem I have is that my husband keeps drinking them so we keep running out 😅
Instant coffee for coffee snobs
Instant coffee for coffee snobs
Now I like to think after 10 years in hospo I know good coffee, and instant is never good coffee (not a joke just a fact.) But this instant coffee from RUDE is out of this world. The way it behaves like espresso is truely mind boggling. I will never again be forced to drink trash Moccona, not in my house, nor anyone else’s. Because this stuff comes in a freakin sachet, so u best believe she’s making house calls with me. I don’t think I need to say any more really but I’ll leave u with this, BUY IT.
Now I like to think after 10 years in hospo I know good coffee, and instant is never good coffee (not a joke just a fact.) But this instant coffee from RUDE is out of this world. The way it behaves like espresso is truely mind boggling. I will never again be forced to drink trash Moccona, not in my house, nor anyone else’s. Because this stuff comes in a...
Justin tries Rude
Justin tries Rude
For the original coffee drinker the taste is a bit of a surprise, but the science delivers and over time you'll enjoy the benefits while being able to traverse either flavour, or maybe you will just drink Rude from now on.
For the original coffee drinker the taste is a bit of a surprise, but the science delivers and over time you'll enjoy the benefits while being able to traverse either flavour, or maybe you will just drink Rude from now on.
Justin C.
Rude Not To
Rude Not To
Great product, enjoyed the flavour and it was quick and easy to use. I'm fussy over my coffee but its perfect for at home or on the go. I like the fact that you can throw a sachet in your bag and take it to work or for travel. I'm finding that I look to also purchase brands these days that are organically made and are a fair trade product.
Great product, enjoyed the flavour and it was quick and easy to use. I'm fussy over my coffee but its perfect for at home or on the go. I like the fact that you can throw a sachet in your bag and take it to work or for travel. I'm finding that I look to also purchase brands these days that are organically made and are a fair trade product.
Shardae M.
You can literally see the quality + no anxiety claim actually worked
You can literally see the quality + no anxiety claim actually worked
I am a big coffee snob so I was hesitant to buy a sachet coffee but after reading all the ingredients I decided to bite the bullet and give it a go because normal coffee has been giving me anxiety lately. First impressions really blew me away. I was not expecting such a high quality coffee but you can literally see how good it is when you pour the water and the crema rises to the top. Coming from a coffee enthusiast, this really is a fantastic coffee. Plus, I am halfway through my box and no anxiety so that's the icing on the cake for me. I will definitely be buying again
I am a big coffee snob so I was hesitant to buy a sachet coffee but after reading all the ingredients I decided to bite the bullet and give it a go because normal coffee has been giving me anxiety lately. First impressions really blew me away. I was not expecting such a high quality coffee but you can literally see how good it is when you pour the water...
Stephen G.
It actually works!
It actually works!
I was skeptical at first when I saw the ads that said “side effect free” because I usually get anxiety and the jitters from coffee, but I liked the branding and their ethical ethos so I gave them a go and it actually worked! I don’t get the over stimulation normal coffee gives me but still feel an energy boost. Genuinely stoked because I actually love the taste of coffee and I can finally drink it again.
I was skeptical at first when I saw the ads that said “side effect free” because I usually get anxiety and the jitters from coffee, but I liked the branding and their ethical ethos so I gave them a go and it actually worked! I don’t get the over stimulation normal coffee gives me but still feel an energy boost. Genuinely stoked because I actually love the taste of coffee...
Have to see it to believe it
Have to see it to believe it
I am actually so surprised at the quality of this coffee. When you pour the water in you can see the crema rise to the top like a coffee in a cafe. I looked at the ingredients thinking surely there has to be some additive doing this but nope, just quality coffee, so I figured I would video it to show others who were skeptical like I was because then you can see it with your own eyes.
I am actually so surprised at the quality of this coffee. When you pour the water in you can see the crema rise to the top like a coffee in a cafe. I looked at the ingredients thinking surely there has to be some additive doing this but nope, just quality coffee, so I figured I would video it to show others who were skeptical like I was because then...
Kristina W.

Everything
you need to know about
RUDE

The naked truth about

our ingredients

Fair Trade Organic Coffee
We searched the world for the highest quality coffee, while keeping true to our mission of supporting a better coffee culture through strong ethical and environmental values. That’s why we sourced African fair trade, organic coffee that is better for you, people and the planet.
MCT Oil Powder
Medium Chain Triglycerides derived from coconut doesn’t just add a beautiful creamy texture, but it also slows down the absorption of caffeine to reduce the infamous crash, while also being easily absorbed and transported throughout the body as a powerful and immediate brain food.
L-Theanine
A natural amino acid found in green tea leaves, proven to work synergistically with caffeine to reduce the negative side effects that can be caused by coffee, like anxiety, jitters & stress, while keeping the positive energy hit you love. It also enhances focus & clarity, helping reduce brain fog.
Monk Fruit Extract
A powerful antioxidant, also known as luo han guo or “buddha fruit”, a natural sweetener named after the monks in Asia who first cultivated it centuries ago. Don’t worry, it’s not too sweet, we only add a pinch to bring out the rich flavours of the coffee.

Everything
you need to know about
RUDE

Get your RUDE  <br>Coffee today!

Get your RUDE
Coffee today!

with our money back guarantee

FAQs

How does RUDE reduce the anxiety and jitters of coffee?

  • Due to an incredible natural amino acid called L-theanine that is found in green tea leaves.
  • Green tea contains caffeine and the plant naturally balances this with L-theanine, so we are simply replicating what mother nature already figured out by balancing out the caffeine in coffee the same way.
  • L-theanine is proven to have a synergistic effect with caffeine to reduce anxiety, jitters and stress by calming the central nervous system through having a direct effect on neurotransmitters in the brain.
  • L-theanine also helps to regulate serotonin and dopamine levels in the body, which are chemicals that are ultimately responsible for mood.

How does RUDE reduce the energy crash of coffee?

Is RUDE coffee fair trade and organic?

Is RUDE Vegan, Gluten, Nut and Soy free?

What’s the difference between RUDE and decaf coffee?

Why is RUDE in individual sachets?

Can I trial RUDE?

Join Our Community

@Rudecoffee.nz

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• Take a moment to learn what we are all ‘About

• If that doesn’t fully satisfy you, we have attempted to read your mind and answered any questions you may have over in the ‘FAQs

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